Archive for May, 2009

Eye catching POS material… send your sales soaring!

Wednesday, May 13th, 2009

Bulk coffee that flies off the shelf is happening across the country as more specialty retailers begin using the new eye-catching Point Of Sales materials available from Kaffe Magnum Opus. It’s said that a picture is worth 1,000 words or perhaps even $1,000 in this case. Customers are utilizing these POS materials to great benefit.

Would you like to:

  • Grab the attention of your customers?
  • Increase awareness of your bulk & brew coffee program?
  • Better educate your customers and your employees about the coffees you offer?
  • Substantially increase your sales, in some cases by 50%?

(Hopefully you have answered yes to all these questions.)

KMO has developed a great selection of promotional materials for you to use in your business. The POS materials are offered in different sizes such as, 4 x 6 Airpot Labels, 8 1/2 x 11 Shelf Talkers (which are FREE to you when you purchase the coffee) and 16 x 20 Posters. These items can be used in many areas of your shop, for example:

  • Airpots
  • Coffee Jars & Bins
  • Walls
  • Counter tops
  • Café tables
  • Ceiling danglers
  • Storefront Windows

To keep the airpot labels and shelf talkers crisp and stain free, customers have been purchasing the new acrylic display holders, available in 4 x 6 and 8 ½ x 11 sizes. These items are now on sale at under Promotional Materials.  Create a display area that looks clean, uniformed and colorful, and watch your coffee sales begin to soar.

For more information visit and for more ideas visit , for up-to-date information on Kaffe Magnum Opus visit or to contact me directly E-mail me at